Run · numbers

The numbers that run the business, on one screen, every morning.

Calls answered and missed, leads by source, appointments booked, quotes outstanding, revenue collected, reviews earned — and if you run ads, what each one cost. Live, on your phone, without a spreadsheet.

Included in both plansMonth to monthRefund on the onboarding call
What you see now
CallsAnswered / missed / recovered

And how many the receptionist took at night.

LeadsBy source

Google, Facebook, referrals, website, ads — with cost per lead.

PipelineValue by stage

What's quoted, what's booked, what's stuck.

Where to push
RevenueCollected & outstanding

Plus reviews this month and reply times.

The business in 60 seconds
What it does

Why this matters for a business like yours

Most owners know how the month felt, not what it did. The dashboard replaces the feeling: every call, message, booking, quote and payment already runs through your account, so reporting is just showing you what happened — and what it came from.

Attribution is the part that changes decisions. When you know a Google listing produced 31 calls and the Facebook ad produced 4, you stop guessing where the next dollar goes. If you run Google or Facebook ads, spend and results are pulled in so you see cost per lead and cost per booked job, not just clicks.

What's included

Reporting Dashboard, in full

  • Call reporting — answered, missed, recovered by text-back, by day and hour.
  • Lead sources — which channel or campaign each lead came from.
  • Appointment stats — booked, showed, no-showed, by service and staff.
  • Pipeline value — dollars in each stage, conversion between stages.
  • Revenue — invoiced, paid, outstanding, by month.
  • Reviews — new reviews and rating trend.
  • Ad reporting — Google Ads and Facebook Ads spend against leads and bookings.
  • Team performance — response times, conversations handled, jobs completed per person.
How it gets set up

From discovery call to live

Step 1

Everything's already tracked

There's nothing to set up — calls, messages, bookings and payments create the data as they happen.

Step 2

We set your view

On onboarding we pin the six or seven numbers that matter for your business to the top.

Step 3

Check it Monday morning

Sixty seconds on your phone tells you what last week did and what's stuck this week.

On Done-For-You ($197/mo)We set up Reporting Dashboard for you from the discovery call, test it, and walk you through it live before it goes on. Start Done-For-You →
On Self-Serve ($65/mo)Reporting Dashboard is in your account from day one with templates and step-by-step guides. Build it your way. Start Self-Serve →
In practice

What it looks like in three businesses

Plumber

Missed calls dropped from 38% to 6% after the receptionist went live. That's the first number on the dashboard.

Med spa

Consult-to-treatment conversion by provider, and which Instagram post produced the most bookings.

HVAC

Cost per booked job: $61 from Google Ads, $140 from Facebook. Budget moves accordingly.

Questions

Straight answers about Reporting Dashboard

Can I see it on my phone?

Yes — the mobile app has the dashboard.

Can you send me a weekly summary instead?

Yes. A Monday-morning email with last week's numbers is a common setup.

Does it replace my accounting software?

No. It shows revenue collected through the platform; your accountant still uses your books.

Want Reporting Dashboard running by next week?

On Done-For-You we build it from a 20-minute call and show it to you live before it goes on. On Self-Serve it's in your account today.

Most popular Done-For-You — $197/mo We build everything from a 20-minute discovery call, walk you through it live, and only then does it go live. Not happy on the onboarding call? Refunded on the spot. Start Done-For-You
Do it yourself Self-Serve — $65/mo Every feature, your login, today. Build it your way with our templates and guides. Upgrade to Done-For-You whenever you want us to take over. Start Self-Serve

Usage for calls, texts, emails and AI actions is billed to your card at cost. No contracts. Cancel any time.